I love writing about what I love. Journalist. Always curious. Israeli born, London based. Father, Husband, and a dog person. Travel too much, sleep too little.

Prisilia Kashty’s life seems ‘Instagram-perfect’, but the truth is very far from it. The conflict is causing a fascinating debate.

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Prisilia Kashty’s Instagram profile. Photo: Instagram

On the morning of November 11th, 2020, Prisilia Kashty walked towards a shinny white stretch-limo, said a courteous “hi” to the driver who opened the door for her and entered the car. …


The small European country has become an intriguing model in the hope of avoiding a second lockdown

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Photo by Marek Levák on Unsplash

On March 13, merely a week after Slovakia recorded its first Covid-19 case, the prime minister and health secretary came in for an interview with the most popular channel in the country. The anchor, Zlatica Puskarova, handed the two men surgical masks and urged them to put them on. “We need to overcome our prejudices about people wearing masks,” she said. The PM and his health secretary complied. Ever since that broadcast, millions of people in Slovakia were regularly wearing masks.

While the first Covid-19 wave was hitting Europe, the small, 5.5-million-resident country was considered a success story. The government acted swiftly, announcing a strict lockdown, closing restaurants, schools, and shops 10 days after the first case was diagnosed. The Slovak people, who were allowed to move almost freely during the lockdown, complied with all restrictions and guidelines, clearly understanding the severity of the situation. …


5 examples of European figures and brands using the 2020 Elections to make fun of the American President

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A selfie with “Baby Trump” Blimp, the star of the UK demonstration against President Trump. July 2018. Photo: Author.

How shall I put it gently? Donald Trump is not the most popular man in Europe. In the past 4 years, many Europeans didn’t miss a chance to troll the American President whenever they could. …


The President is preparing the case for a future run

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President Trump is kicking and screaming. Claiming election fraud, endlessly tweeting, and retweeting. Sending his lawyers to file lawsuits, and his son to point blame. The count is not even done yet, and Trump is already all over the place. He declared victory, called to ‘Stop the Count’ in some places, and ‘Finish the Count’ in others. It all feels too much, even for him.

Trump is obviously fighting to win the 2020 elections. Whatever happens in the next few hours and days, one thing is clear — There’s no knockout. Stranger, more unpredicted things, have happened before and Trump might as well keep fighting, hoping for a miracle. He might seem like he’s fighting ‘like there’s no tomorrow’; But in Trump’s eyes, tomorrow is right around the corner. …


Lockdown 2.0 has some major changes compared to that of the previous spring

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Photo: KOBU Agency on Unsplash

Many things have stayed the same. Europe is once again the epicenter of the global pandemic. The virus is spreading fast, and more Europeans are getting ill. Hospitals are feeling the weight of the disease and, in some places, are on the brink of collapse. Deaths are rising.

More than seven months have passed since Europe faced the first coronavirus wave and started locking down. Now, in the midst of a rapidly growing second wave, more and more countries are going into a second full national lockdown.


In 2020, solidarity is probably the best marketing tactic

A cheesy burger placed on a surface, with fries in the background.
A cheesy burger placed on a surface, with fries in the background.
Photo by PJ Gal-Szabo on Unsplash

A lot of shocking, surprising, and unprecedented events occurred in 2020, and yet a tweet by fast-food chain Burger King managed to make lots of jaws drop. “We know, we never thought we’d be saying this either,” it says, and was followed by a bold headline urging people to order food from their most fierce competitors, McDonald’s.

In the statement, which enjoyed both praises and international media coverage, Burger King UK mentions a number of local competitors and asks consumers to order food from whoever they choose in order to support thousands of employees working in big food chains. …


Brace Yourself America, Trumpism is not going anywhere

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Photo by C Drying on Unsplash

Let’s say he loses. …


Dr. Yossi Vardi on building a successful company, investing, selling, and failing

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Photo by Med Badr Chemmaoui on Unsplash

Dr. Yossi Vardi is often called “The Godfather of Israel’s tech industry”. In the past 50 years, Vardi has created and invested in almost 90 companies and made a multi-million dollar fortune. He is mostly known as the seed-investor, and mentor behind the first instant messaging platform, ICQ, sold to AOL for $407 million. In recent years, Vardi has been giving numerous interviews, lectures, and talks, in which he shared some essential tips for building a successful startup — all collected from years of being a serial entrepreneur.

1. The recommended number of founders

Vardi cites data that was analyzed by a tech research company, Startup Genome. The study found that the recommended number of founders is between 2–4, with the optimal number of founders being 3. …


If you can’t beat them, use them

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Raqymjan Qoshqarbayev Avenue 10, Astana 020000, Kazakhstan, Astana.

Imagine being portrayed in a major blockbuster film. Now, imagine being portrayed in a major blockbuster film as a primitive, homophobic, misogynistic, women-hating, sexual pervert, anti-semitic, and overall a bit dim-witted. Not very nice, is it?

With the release of the first Borat movie in 2006, the country of Kazakhstan was, naturally, offended. British comedian Sacha Baron Cohen had chosen to name Kazakhstan as the homeland of his popular character Borat and created a very unflattering, fabricated, depiction of the country, its people, and its culture.

The local authorities decided to wage a war against the movie, hoping that this tactic would help promote an international message of their true nature, and the vast difference between their country and fictitious Kazakhstan showed in the film. The movie was banned in Kazakh cinemas, and authorities threatened to sue its creators. A website made by Baron Cohen was banned and its .kz domain was revoked by the government. Six Czech tourists were arrested while posing wearing Borat’s signature green mankinis for a photo in the Kazakh capital, Astana. …


People tend to root for the underdog, even if he’s the most powerful man in the world

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Photo by Element5 Digital on Unsplash

Looking at the recent polls, one might think that the 2020 elections are a done deal. Biden has been comfortably leading in most national polls since the beginning of the year. Biden’s lead at mid-October was significantly higher than that of Hillary Clinton 4 years ago. A Presidential candidate couldn’t have asked for better numbers.

The late Israeli President Shimon Peres, a man who knew a thing or two about losing elections after leading in the polls, once said: “Polls are like perfume; Nice to smell, dangerous to swallow”. …

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